Distribution & logistics

From sourcing to your loading dock

Distribution is the core of what we do — moving frozen, chilled, and ambient product from source to storage to your business, on a schedule that fits how you order.

Six steps, one continuous cold chain

Sourcing

Product is sourced both internationally and locally, against the category and temperature-class requirements of our catalog.

Import

Import and customs clearance handled end-to-end, so product moves from origin to our storage without unplanned delay.

Quality control

Received and checked against temperature and quality requirements on arrival, before it enters storage.

Temperature-controlled storage

Held in storage separated by temperature class — frozen, chilled, and ambient — until it's scheduled for delivery.

Distribution

Picked and loaded for delivery on a schedule built around your operation, not a fixed weekly slot.

Customer

Delivered to hotels, restaurants, catering companies, hospitals, and wholesale markets across the Kingdom — to your loading dock, ready to use.